Custom Publishing - Your Publisher Tools
Custom Publishing White Paper
Learn why your company needs to be a publisher today and how to create your own eNewsletter or digital publication.
Custom Publishing Tools - take a look at the full kit
The 'Universal' Email Platform
- Unlimited data upload, mapping and geomap segmentation
- Option to incorporate branded surveys in your publication
- Option to host additional download documents
- Send from multiple partners with direct replies
- Full access to anytime reporting and data export
- Subject line split testing
- Option to include dynamic content increasing relevancy
Your Microsite or Website Option
- Fully integrated publication microsite hosted and designed in-line with your brand
- Opportunity to host 'Pitch Books', 'Product Reviews' or any other documentation
- Sign up forms for subscriber opt-ins or any other event included
- Social Media sharing and connecting enabled across all pages
- Option to provide Equinet with FTP access to build on your own site if you prefer
- All content archived and searchable, building SEO value
- Each article is fully illustrated with pictures, graphs and tables as appropriate
Your PDF download format
- Every edition of your publication is reformatted as a PDF download
- Professionally designed in Adobe InDesign
- Incorporates all supporting visuals provided by you as well as library shots
- Any links are fully enabled in on screen view
Your Testing & Reporting Tools
- Easy to view pre-publication inbox previews across all major email clients
- Access to all major spam filter results pre-send
- Full access to top line reporting statistics including opens, clicks and bounces
- Full access to data for export if required
- Option to request additional tracking code for deeper analysis
