We can provide you with actionable intelligence across your marketing channels showing which are moving prospects through your sales funnel and which are generating most customers, so you can focus your efforts in the right places.
We can generate all of the charts, metrics and comparisons you will need so you can save time compiling those monthly reports
We monitor and analyse every aspect of your inbound marketing programme, identifying opportunities to fine-tune for improved performance and, crucially, provide quantifiable data and reports about performance and ROI so that you know inbound marketing is the right strategy for your business.
As well as website analytics such as page views, time on site and bounce rates, we provide information on which companies are looking at your site, how your keywords are ranking, how you are doing against your competitors, how many views, conversions and sales you are generating from your CTAs and landing pages, and much more..
Dependent on the key metris which matter to you we will provide insight and plot activity over time so you can assess your progress.
Some of the metrics we can provide you with
- How your leads first found you
- The touch points that led to conversions
- The tactics that generate the most sales
- The actions that generate the highest quality leads
- How social media is driving leads for you
- How much of your traffic is organic and how much is paid for
- Which channels generate quality leads rather than casual browsers
- What your leads did just before before converting
- Which are your most influential pages
- How long leads took to make a purchase decision
To learn more about these and many more insights we can provide to you, take a moment to set up an inbound marketing consultation with Equinet today. Or call us now on 01234 262 262 for more information.