Eric Swain

With a background in marketing strategy, social media and mobile technologies, Eric helps our clients make meaningful sense of the brave new world.

Blog

Articles and insights by Equinet Media.

Content Marketing, Social Media, Writing Tips

Why you need to be writing online content like a journalist

May 09, 2019 • 7 min read

Content Marketing, Social Media, Content

What qualities do thought leaders bring to their business blogs?

Aug 05, 2014 • 5 min read

Marketing, Social Media

If you haven't anything useful to say... don't! A John Lee interview

Mar 06, 2014 • 7 min read

Marketing, Social Media, Strategy

Social must be integrated into your marketing mix: John Lee interview

Feb 13, 2014 • 7 min read

Social marketing for law firms: an interview with Paul Hutchinson

Jan 20, 2014 • 4 min read

Social media management and the law

Jan 02, 2014 • 6 min read

The rising need for social media skills: an interview with Steve Ward

Dec 04, 2013 • 5 min read

What a Social Media Agency Shouldn't Do: Mark Jennings Interviewed

Nov 18, 2013 • 8 min read

Content Marketing

Your Content Should Hit Home Runs: An Interview with Doug Kessler

Oct 29, 2013 • 8 min read

Content Marketing, Social Media, Writing Tips, Content

How To Not Write Crap Content: An Interview With Doug Kessler

Oct 28, 2013 • 7 min read

Content Marketing, Social Media, Writing Tips

Should Your CEO Be Tweeting?: An Interview with Neville Hobson

Oct 17, 2013 • 7 min read

Why Social Business Matters Today: An Interview with Alan Moore

Oct 09, 2013 • 10 min read

B2B Social Media Is Like Account Management

Jun 07, 2013 • 3 min read

You should co-source (not outsource!) your social media management

Apr 11, 2013 • 4 min read

Never ever outsource your social media. Ever.

Mar 21, 2013 • 3 min read

Social Media is for People (Not Just Customers)

Feb 15, 2013 • 3 min read

Social Media, Strategy

3 Reasons Why Marketing IS Everything in the Social Era

Dec 17, 2012 • 3 min read

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