Digital marketing agency for contract manufacturers

Discover how we help generate a sustainable pipeline of good-fit opportunities.

Does your pipeline deliver the confidence
you need to grow?


Do you feel overlooked
or undervalued?


Are you attracting the
right customers?


Does it ever feel like a
race to the bottom?

Without confidence, growth may be perceived as a risk. And, without a distinct brand, distinguishing yourself from competitors and preventing further commoditisation can be challenging.

Remaining visible and valued in an industry where operating unnoticed is the norm can be daunting. Finding and nurturing a dependable stream of qualified leads that drive your business growth can be equally challenging.

Fortunately, we have the expertise to help. We've been a digital marketing agency for contract manufacturers since 2009 and a HubSpot solutions partner since 2011. Today, we proudly serve clients across three continents. 

The Growth Plan

This plan is for contract manufacturers who want to grow sustainably. A plan that understands your challenges and a blueprint for delivering returns on the cost of implementation. Your brand matters more than ever today to attract and target ideal customers and to stand out from competitors. 


The positioning module

This module will enhance your business’s sales and marketing strategies by identifying improvement and growth opportunities. The four-step process includes a diagnostic review, competitor analysis, ideal customer profile creation, and a brand positioning workshop. Each stage is planned and executed to align with your business objectives, improve your competitive edge, and focus your resources on your most valuable customer segments.


Brand and marketing strategies

We need to define your brand and marketing strategies before identifying optimal tactics. Position your brand to stand out to ideal customers. Differentiate your value proposition to stand out from competitors. Align content across your buyer's journey, and position your customer as the hero in your story.


A strategic game plan

An overarching strategic game plan integrates value propositions, content and website strategies, sales enablement, and market research. It directs efforts, optimises resources, and ensures cohesive, effective business operations, driving sustainable growth. 


Website redesign

Your website is a window into your world. A website redesign focuses on enhancing user experience through improved aesthetics, intuitive navigation, and optimised performance, including faster load times and better conversions. 

A redesign aligns the website with evolving business goals and branding while new features extend functionality. A user-friendly content management system streamlines updates and page creation, ensuring the website is flexible and adaptable to the business's ongoing needs.


Build a content foundation

A comprehensive content foundation should include key messages, value propositions, brand voice, style, and targeted keywords, forming the basis for creating consistent, engaging, and valuable content across different stages of your buyer's journey. And it is a plan that is cognisant of the competitive landscape and the channels and mediums in the market where you are best placed to compete.


Quarterly Campaigns

Quarterly sales and marketing campaigns promote consistent client engagement, reinforcing your brand presence. They provide opportunities to optimise strategies based on regular performance evaluations. This approach stabilises revenue flow, fosters enduring client relationships, and ensures swift adaptation to market changes and feedback, leading to more successful business outcomes.

  • Continuous Improvement

    Continuous Improvement

    We take a Kaizen approach to campaign development, making small, ongoing positive changes across inbound and outbound marketing to reap significant improvements.

  • Measurement & Analytics

    Measurement & Analytics

    Measurement and analytics are crucial to refining strategies, optimising processes, and fostering iterative improvement in quarterly campaigns.

  • Weekly Consultations

    Weekly Consultations

    Create a "pulse" by ensuring frequent communication and rapid response facilitating alignment, promoting agility, and enabling swift adjustments based on real-time data.

  • Quarterly Reviews

    Quarterly Reviews

    Reviews and planning are critical for assessing past performance, adjusting strategies, and setting goals. This regular evaluation fosters strategic agility and campaign performance.


Integrate your ERP & CRM

Integrating ERP and CRM systems boosts operational efficiency by streamlining business processes, enhancing data visibility, reducing data redundancy, and facilitating real-time analytics. This results in improved customer service, accurate forecasting, increased sales productivity, and superior decision-making, contributing to overall business growth and profitability.


Build a revenue operations department

Revenue Operations (RevOps) unifies marketing, sales, and customer service operations, improving alignment, optimising processes, and enhancing data insights. It results in seamless customer experiences, better forecasting accuracy, improved business decision-making, and increased revenue growth. RevOps reduces internal silos, fostering collaboration and driving organisational efficiency and effectiveness.

Three risk-free options for getting started with The Growth Plan

Discover how we help shape a winning strategy for scaling your growth:

Download the Growth
Plan Guide
Get a copy of The Unsung Heroes of Manufacturing to learn more.
Schedule a Growth
Strategy Workshop
Attend a free 45-minute workshop to discover how to stand out.
Purchase the
Positioning Module
Discover a risk-free offer for Step One of The Growth Plan. 

By sticking with the status quo, you might struggle to position your business in the market to ideal customers and people looking for what you do.

What does success look like?

When you implement The Growth Plan, you will develop a revenue growth machine that generates a sustainable pipeline of good-fit opportunities that will fuel your growth. You will rekindle the confidence to scale, build your business on a super-charged CRM, create a media brand, and grow your reach and connections.

  • A customer-focused brand
  • A differentiated proposition
  • Better-fit leads
  • Dependable pipeline
  • Reduced risk