Katie Hughes Katie Hughes
Katie writes content for Equinet and our clients. She has a degree in Psychology and a background in qualitative research.

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Is your brand a non-playable character?
Brand
Is your manufacturing brand a non-playable character?
Osian Barnes
May 13, 2025
13 min read
AI road map in manufacturing sales and marketing
Marketing
Manufacturing sales and marketing teams: where’s your AI roadmap?
Osian Barnes
May 07, 2025
4 min read
Marketing Content Brand Sales Websites
Marketing, Sales

How to get sales and marketing working together effectively

Katie Hughes
Jul 17, 2023 5 min read
Content

4 reasons to clearly define your B2B research objectives

Katie Hughes
Jul 13, 2023 8 min read
Marketing, Content

Why B2B marketers must adopt a growth marketing mindset

Katie Hughes
Jul 11, 2023 6 min read
Content

Why you need a B2B content distribution strategy (& how to create one)

Katie Hughes
Jun 15, 2023 9 min read
Content

How to craft a unique B2B tone of voice to stand out in manufacturing

Katie Hughes
Jun 07, 2023 7 min read
Content

What does a pillar page mean for your SEO?

Katie Hughes
May 31, 2023 6 min read
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