Define a solid foundation for the digital transformation of the front end of your business.

Pair human creativity with machine intelligence for content that converts, ranks, and evolves continuously.

Discover how GenAI is enhancing B2B marketing with real-time personalisation and optimisation.

Win sustainably with smarter pipelines, sales enablement, customer support, and lasting growth.

Jeremy-Knight

AUTHORS

JEREMY Knight

MD & Founder

With over two decades in B2B publishing—covering fast-growth sectors like venture capital and private equity—Jeremy Knight helped launch Real Deals, earning a “highly commended” mention for Publisher of the Year at the PPA in 2003.

In 2009, he founded Equinet Media with a clear mission: empower clients to become publishers in the new media age. Guided by an “inch‑wide, mile‑deep” approach and a focus on measurable media brand assets, he laid the foundation for long-term marketing pipelines and sustainable growth.

Jeremy’s leadership is rooted in strategic marketing frameworks. As a certified HubSpot trainer and StoryBrand guide, he instils Equinet’s core values, which are anchored in inbound, ABM, and brand clarity across the team.

Today, Equinet works exclusively with contract manufacturers across three continents, delivering integrated marketing, sales, and customer service strategies that drive real-world impact.

Beyond the boardroom, Jeremy brings creativity to his business ethos, drawing on his background as a singer‑songwriter in British Colony, which sold over half a million records. That storyteller’s instinct now powers how he helps brands connect through message, media, and melody.

Katie-Hughes

AUTHORS

Katie Hughes

Content Strategist

Katie Hughes is a Content Strategist and Writer at Equinet Media. Katie combines strategic thinking, creativity, and a deep understanding of audience motivations to create content that connects with the right people, builds credibility, and inspires action. With a background in market research, working with household names like the BBC, Katie brings an evidence-led, audience-first mindset, and a knack for uncovering stories that resonate. She’s also passionate about exploring AI’s role in marketing and using emerging tools to enhance creativity, streamline processes, and deliver stronger results. You can find Katie on

Katie Hughes is a Content Strategist and Writer at Equinet Media. Katie combines strategic thinking, creativity, and a deep understanding of audience motivations to create content that connects with the right people, builds credibility, and inspires action. With a background in market research, working with household names like the BBC, Katie brings an evidence-led, audience-first mindset, and a knack for uncovering stories that resonate. She’s also passionate about exploring AI’s role in marketing and using emerging tools to enhance creativity, streamline processes, and deliver stronger results. You can find Katie on

Eric-swain

AUTHORS

Eric Swain

Co-Founder and 
Operations Director

With a background in marketing strategy, social media and mobile technologies, Eric helps our clients make meaningful sense of the brave new world.

With a background in marketing strategy, social media and mobile technologies, Eric helps our clients make meaningful sense of the brave new world.

Megan-Clack

AUTHORS

Megan Clack

Content Strategist


Megan is a seasoned content strategist who uses the art of storytelling to connect B2B brands with their audiences across the buyer’s journey. With experience in the FinTech, SaaS, professional services, and B2B manufacturing spaces, Megan brings a sharp strategic perspective that drives measurable results through SEO-focused content and digital marketing campaigns. Her work spans everything from topic cluster development and website copywriting to campaign content, social media, content management and coordination. She is particularly interested in AI's potential and how it can help businesses grow. You can find Megan on

Megan is a seasoned content strategist who uses the art of storytelling to connect B2B brands with their audiences across the buyer’s journey. With experience in the FinTech, SaaS, professional services, and B2B manufacturing spaces, Megan brings a sharp strategic perspective that drives measurable results through SEO-focused content and digital marketing campaigns. Her work spans everything from topic cluster development and website copywriting to campaign content, social media, content management and coordination. She is particularly interested in AI's potential and how it can help businesses grow. You can find Megan on

Osian-Barnes

AUTHORS

Osian Barnes

Content Strategist


Osian Barnes is a Content Strategist at Equinet with over 20 years of marketing expertise. His career highlights include award-winning campaigns for Strongbow and launching the first loyalty app for M&S. For the past decade, he has specialised in content strategy for technology and manufacturing brands, focusing on storytelling and selling in the age of AI. You can find Osian on LinkedIn.

Osian Barnes is a Content Strategist at Equinet with over 20 years of marketing expertise. His career highlights include award-winning campaigns for Strongbow and launching the first loyalty app for M&S. For the past decade, he has specialised in content strategy for technology and manufacturing brands, focusing on storytelling and selling in the age of AI. You can find Osian on LinkedIn.

meet our content team

Jeremy-Knight

JEREMY Knight

MD & Founder

Eric-Swain

ERIC SWAIN

Co-Founder and 
Operations Director

Osian-Barnes

osian barnes

Content Strategist


Megan-Clack

megan clack

Content Strategist


Katie-Hughes

KATIE HUghes

Content Strategist


Katie Hughes Katie Hughes
Katie Hughes is a Content Strategist and Writer at Equinet Media. Katie combines strategic thinking, creativity, and a deep understanding of audience motivations to create content that connects with the right people, builds credibility, and inspires action. With a background in market research, working with household names like the BBC, Katie brings an evidence-led, audience-first mindset, and a knack for uncovering stories that resonate. She’s also passionate about exploring AI’s role in marketing and using emerging tools to enhance creativity, streamline processes, and deliver stronger results. You can find Katie on LinkedIn.

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