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When is visual communication right for B2B inbound marketers?

Visual communication is generally considered to involve graphics, images, video – conveying messages...

How to make sure visitors don't hate your B2B website design

Your website is often the first point of contact between you and your future customers. Therefore, i...

7 do's & don'ts when using stock photography

We know that blog posts without images are not nearly as attractive as those with images and will su...

Bringing your blog to life with images

Pictures are a must in any blog post these days as they attract the reader, get shared on social med...

6 reasons to crop an image

Many bloggers and content creators will just take or find an image and use it "as is" - but this is ...

The content manager's guide to GIFs

The GIF image format is making a comeback. While you may not have heard of the format until now, it ...

10 B2B infographics that we think rock - be inspired!

You may have seen our previous blog post all about B2B infographics, which outlined what infographic...

Easy on the eye - picturing B2B content marketing's next big thing

Predicting the future is fraught with pratfalls and shouldn't be undertaken lightly. Never forget th...

How does the B2B content marketing novice make their own infographic?

Can it easily be done – so that the end result presents the necessary information successfully, and ...