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Equinet Media

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we support.

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for B2B manufacturers.

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Practical growth intelligence for contract manufacturers navigating complex B2B sales cycles. Strategy, positioning, and pipeline — from people who understand your market.

Marketing

Where responsiveness quietly takes hold in EMS marketing

When opportunities arise and sales need support, marketing responds. But responsive urgency, compounded over time, makes sustained focus difficult. See more.

Jeremy Knight Jeremy Knight
clock4 min read
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Marketing
When responsiveness becomes the marketing operating system in EMS
Marketing responsiveness in EMS can make or break the impact of marketing efforts if that responsiveness becomes the default way of operating. Read more.
Jeremy Knight
Feb 26, 2026
read-clock 3 min read
brand development matters
Strategy
Why brand matters in B2B manufacturing marketing
How brand reduces risk in B2B manufacturing. See why clear positioning helps manufacturers avoid commoditisation and price-led competition.
Katie Hughes
Feb 12, 2026
read-clock 10 min read
blog-image-list
Marketing, Sales

Can inbound marketing help manufacturers close leads to sales?

Inbound marketing can help your manufacturing company to close leads to sales by providing a consistent flow of sales qualified leads.

Jeremy Knight
Mar 28, 2017 post_read_clock 5 min read
blog-image-list
Sales

Convert more leads to customers with inbound sales

Inbound Sales puts buyers in control of the sales process. Inbound Sales and Inbound Marketing working together towards the same goal.

Jeremy Knight
Nov 29, 2016 post_read_clock 5 min read
blog-image-list
Sales

Why Inbound Sales is the future

Traditional sales methods are no longer working. HubSpot State of Inbound report shows Inbound Sales is the way forward to connect with modern buyers.

Jeremy Knight
Sept 21, 2016 post_read_clock 3 min read
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